Hollywood Trainer, Lalo Fuentes, CSCS Hires Outlier PR Agency
Los Angeles fitness expert hires Outlier PR to lead his public relations efforts
NEW YORK – July 27 2016 – Outlier PR Inc. has been selected as public relations agency for Los Angeles Celebrity Trainer, Lalo Fuentes, CSCS, creator of the Freeze Technique and LaloFit DVDs that were called “a workout you’ll look forward to” by SHAPE Magazine.
Outlier PR will help Lalo Fuentes connect with key audience members through a national campaign that includes, content marketing, brand partnerships and media relations.
"Outlier PR has the experience and expertise that I need to take my business in the direction that I want it to go", Lalo Fuentes, CSCS.
Lalo’s impressive bio includes training from New York’s Institute of Culinary Education, Fuentes provides one-on-one coaching on how to choose and prepare healthy and nutritious meals. Clientele include a mix of celebrities, professional athletes, musicians, fashion models, students, political figures, corporate professionals and women before, during and after their pregnancy. Lalo is a native of Peru and is fluent in Spanish, English, Portuguese and Italian (intermediate).
“We are truly delighted to work with Lalo,” said Natasha Linton, Outlier PR Founder. “Lalo isn’t just great at helping people get into amazing shape, but he is also a multi-talented and creative businessman. Fitness is my first passion so to get to work with an industry leader like Lalo is a pleasure.”
About Lalo Fuentes
Lalo, a highly sought after Los Angeles personal trainer with more than 15 years of fitness and personal training experience has a clientele mix of celebrities, professional athletes, musicians, fashion models, students, political figures, corporate professionals and women before, during and after their pregnancy. Various publications such as SHAPE, Self, Oxygen, Family Circle, Clean Eating and InTouch have featured Fuentes as an accomplished fitness expert along with books, CNN, documentaries and Radio shows. Most recently, Fuentes’ work and advice have been featured in the book “A Real Guide to Getting it Together Once and for All” collectively with spiritual coach Deepak Chopra and finance expert Zac Bissonnette.
About Outlier PR
As a boutique public relations and digital marketing agency focusing on the travel and lifestyle sectors, OUTLIER PR is about more than getting written up in the press. Outlier PR designs public relations and marketing campaigns that deliver the right message to engage with our brands’ target audiences, builds reach, increases customer loyalty and drives results. We work with brands in industries that we are passionate about. Brands can work with OUTLIER PR on a variety of special projects, on digital marketing initiatives such as building SEO (search engine optimization) strategies, on forming strategic partnerships and on social media management.
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